Fall 2014 Staff
John Clark | Executive Director
B.A. Mass Communication, Campbell University
M.B.A., Campbell University
John Clark has directed the Reese News Lab since July 2011 and leads courses in entrepreneurship for the School of Journalism and Mass Communication as well as UNC’s minor in entrepreneurship program. Clark has extensive experience as a leader, programmer, research and development manager and startup founder.
He is the former general manager of WRAL.com, led the early development of the nation’s first local television news application on mobile phones and co-founded News Over Wireless, now StepLeader Inc. Clark also spearheaded the development of an experimental datacasting service to deliver news and information through digital television subchannels. In 2001, he co-founded appcomm, inc. a local Internet services company.
Clark has served on the North Carolina State University Student Media Advisory Board and was an adjunct lecturer of communication at Campbell University for eight years before returning to school for an M.B.A.
Sara Peach | Associate Director
B.A. Environmental Studies, UNC-Chapel Hill
M.A. Journalism and Mass Communication, UNC-Chapel Hill
Sara Peach is a journalist and educator who has worked in the Reese News Lab since 2010. She has led courses in environmental journalism and media entrepreneurship at the School of Journalism and Mass Communication. In mentoring students, Peach draws on her experience working as a freelance journalist for National Geographic and other environment-focused publications.
In 2013, she released News on the go: Field notes on storytelling for mobile devices, an e-book coauthored with Reese News Lab students that offers tips for journalists on adapting their work to the new generation of mobile news consumers. Along with John Clark and lab students, she was a 2014 winner of a prototype grant from the John S. and James L. Knight Foundation.